AMPLIFY FOR FINE HAIR

You don’t have to be British to love tea! We are great lovers of a cuppa when we need a little break during the day. It was only natural, that when looking for powerful ingredients to enhance our products, we would look to our morning green tea for answers. Green tea, known for its powerful antioxidants, became the starting point when thinking about the Amplify range. The lightweight products combined with a fresh touch of lime are the perfect way to add body and volume to your hair.

Amplify for fine hair

PRODUCTS

The Scent

THE SCENT

An incredible fresh and natural luxury feeling thanks to the sparkling opening of green lime, mandarin and green tea leaves, sweetened by a premium cloud of iris and delicate freesia petal scent warmed up into an unforgettable soft and sensual woody powdery scent.

Green Tea & Lime

GREEN TEA & LIME

known for

  • their regenerating, energizing, & anti-inflammatory properties

Guar Extract

  • a great silicone replacement, cationic 
  • Guar helps to leave hair soft and shiny
  • AMPLIFY CLEANSER

    1000, 300, 50 ml 

    • Free from sulfate surfactants & parabens
    • It’s a lightweight cleanser
    • It boosts body, volume and leaves the hair soft, yet manageable with a fuller hair feel

    Green tea leaf extract (Camellia Sinensis leaf extract) is well known as an antioxidant. It helps to boost volume inside the Amplify Cleanser. Amplify Cleanser is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.* 

  • AMPLIFY CONDITIONER

    1000, 250 ml 

    • Free from parabens & silicones
    • It’s a lightweight conditioner
    • It leaves the hair manageable, boosts body and volume for a thicker hair feel

    Hydroxyethylcellulose, a gelling and thickening agent, supports the lightweight, transparent gel consistency. Amplify Conditioner is also available in a 250ml refill format. Visit our salon finder to find your closest Authentic Beauty Concept Salon with our Refill Bar.* 

  • AMPLIFY SPRAY CONDITIONER

    250 ml 

    • Free from parabens & silicones
    • It’s a lightweight leave-in spray conditioner
    • It moisturises and detangles fine hair on a daily basis

    The formula with Panthenol and rice extract brings the hair back to an optimal moisture level. 

Education Beauty School: Amplify Cleanser

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Education Beauty School: Amplify Cleanser
Education Beauty School: Amplify Conditioner

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Education Beauty School: Amplify Conditioner
Education Beauty School: Amplify Spray Conditioner

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Education Beauty School: Amplify Spray Conditioner
Salon Finder

SALON FINDER

Find the closest Authentic Beauty Concept Salon near you.

Products with Integrity

PRODUCTS WITH INTEGRITY

Only carefully chosen ingredients found their way into our pure formulas. Find out the story behind our products.

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