MINDFUL EXPERIENCE
Fragrance plays a powerful role in shaping the in-salon experience, setting the mood from the moment a client walks through the door. The product ranges you choose to stock should do more than just transform hair, they should elevate the entire experience, creating a sense of luxury, relaxation and an escape from the everyday.
By stocking products that deliver both beautiful results and a sensory retreat, you offer your clients a moment of mindfulness and indulgence they’ll remember long after they leave your salon.
At Authentic Beauty Concept, we understand the profound impact of fragrance on our sensory experiences and emotional wellbeing. It's not just about the appearance of our hair; it's also about how the scents in our product ranges make us feel, creating an immersive beauty ritual that delights all the senses.
Each of our product lines is carefully curated with unique fragrances that embody the essence of Authentic Beauty Concept, where every scent is designed to transport you to a moment of beauty and peace. Behind every captivating product scent is the artistry of our esteemed perfumers. With a deep understanding of olfactory harmony, each perfumer crafts fragrances that not only complement the effectiveness of our haircare solutions but also evoke emotions and memories. Each fragrance is a blend of carefully selected notes, meticulously designed to create an indulgent multisensory experience.
A pure, fresh and elegant feminine floral creation composed of a generous bouquet of white peony blended with accents of freshly cut leaves, underlined with luminous rose, freesia blossoms and cottony powdery violet over a soft background of creamy musk and mellow woods. This long-lasting scent evokes a fresh spa feeling and promotes well-being.
Senior Perfumer, Jerry Padoly, shares details from our All Hair & Scalp Types range:
The cottony fragrance evokes the floating, weightless sensation of a cloud through a unique floral bouquet made of premium and delicate white flower notes, mango and basil accord over a subtle blend of powdery and vanilla notes. This revitalising scent captures the sensation of feeling pure and clean.
Perfumer, Elise Benat, shares her thoughts on the Hydrate fragrance blend:
A highly caring and premium fragrance, based on a luxury oriental woody accord, unveiling soft and luminous waves of solar frangipani blossom and milky jasmine petals wrapped in the sweet sensuality of maple syrup, black sandalwood and pecan nut. This luxuriously nourishing fragrance promotes the feeling of relaxation.
Senior Perfumer, Catherine Stefani, shares the story behind the Replenish scent:
An ultra sensual signature based on an accord of rich, luminous, spicy, dried fruits such as date and cinnamon notes. Then the base explodes, revealing an incredible mouth-watery sweetness and a premium feeling with milky woods, vanilla infusion and luxurious tonka bean. The warmth of this scent gives a confidence-boost of joy and sense of wellbeing.
Senior Perfumer, Pierre Kurzenne, brings to life the fragrance created for the Glow range:
An incredibly fresh and natural luxurious feeling thanks to the sparkling opening of green lime, mandarin and green tea leaves, sweetened by a premium cloud of iris and delicate freesia petal scent warmed up into an unforgettable soft and sensual woody powdery scent. Clear and bright, this fragrance refreshes the senses in preparation for a great hair day.
Perfume Creator, Pascal Sillon, shares his approach to creating our Amplify range fragrance:
Experience the true beauty of our unique fragrances with a luxurious Memento Candle. Crafted in Nantes, France, our Memento Candles bring together the finest European ingredients and are available in all five fragrances within the Authentic Beauty Concept collection. Reflecting our belief in pure formulas, each candle is constructed using vegan wax made from German rapeseed oil and produced by a traditional French candlemaker with over 100 years of expertise. Encased in elegant beige glass with a unique ash wood lid and presented in premium packaging showcasing our Manifesto, each Memento Candle offers an authentic experience from first impression to final burn. Set the mood by lighting a chosen candle during an in-salon Memento Service, creating an unforgettable sensory experience. By purchasing a Memento Candle for themselves, your clients can continue to enjoy these mindful moments long after they leave the salon.
In line with our commitment to authenticity and sustainability, the creation of our fragrances is guided by principles of responsibility and care for the environment. We embrace bio-engineered and lab-grown ingredients, which not only ensure the purity and consistency of our scents but also reflect our dedication to eco-conscious practices.
By carefully selecting ingredients we are able to develop products with integrity, as we always strive for responsible sourcing:
– We protect biodiversity by not including any pesticides in our farming practises.
– We support our community of over 7,000 farmers across the SAVA region of Madagascar, to ensure high quality farming by sustainably sourcing our Vanilla.
– Our citrus oils are the by-products of the fresh juice industry, extracted from the zest of the fruits being processed using a cold pressed technique, producing upcycled essential citrus oils for a truly authentic fragrance.
This innovative approach allows us to offer luxurious fragrances while minimising our ecological footprint, aligning with the desires of consumers who seek sustainably sourced ingredients.
Let our scents guide you through a journey of sensory discovery, where beauty is not just seen but also felt and experienced through the power of fragrance. Discover the perfect harmony between efficacy and indulgence, and let your hair tell a story as captivating as its fragrance.